Mark Friedberg

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2024 HCPLAN Summit Speaker

Dr. Mark Friedberg

Senior Vice President of Performance Measurement and Improvement

Blue Cross Blue Shield of Massachusetts

 

Mark Friedberg, M.D., M.P.P., is senior vice president of Performance Measurement and Improvement at Blue Cross Blue Shield of Massachusetts, the largest private health plan in Massachusetts and one of the largest independent, not-for-profit Blue Cross Blue Shield plans in the country. They serve more than 3 million members and more than 20,000 employers, and are consistently rated among the nation’s best health plans for overall member satisfaction and quality.

Mark is responsible for all activities related to measuring and improving the performance of the Blue Cross Blue Shield of Massachusetts’ provider network, including quality and equity metrics used in their value-based contracts such as the Alternative Quality Contract. He also oversees data analytics related to internal performance metrics, ensuring that they meet or exceed state and federal standards as well as HEDIS, NCQA and CMS quality measures.

Before joining Blue Cross Blue Shield in 2019, Mark was a researcher at the RAND Corporation, a leading policy research organization, where he led multiple projects to measure, evaluate and improve health system performance.

He is a general internist who provides primary care at Brigham and Women’s Hospital, where he completed his residency and fellowship. Mark works at the Brigham for a half day each week.

Mark has an M.D. from Harvard Medical School, a Master of Public Policy from the Harvard Kennedy School of Government, and a Bachelor of Arts from Swarthmore College. He is also a part-time assistant professor of medicine at Harvard Medical School. Mark enjoys music, food, and beach trips with his family.